Showing posts with label beer. Show all posts
Showing posts with label beer. Show all posts

Friday, May 3, 2013

Taste of Brews IE Road Trip Part III; Riverside…the IE Launch Pad!



Riverside holds a special place in our expanding event portfolio since this was our first location in the Inland Empire and Taste of Brews was well-received by the community.  We hope to grow the event and turn it into one of the best annual craft beer festivals in Southern California, but not without the support and participation of all the great IE craft breweries like:

Packinghouse Brewery since without them we may never have staged an event in the Inland Empire.  We met PB’s Scot Koury at our first event in Long Beach and he’s attended each one since.  Scot suggested we expand to the IE, chauffeured us to several potential locations and aggressively promoted the concept of Taste of Brews IE every chance he had.  So now it’s essential that we stop by on every trip and refill the office growler.  The tasting room has expanded and now includes a flat screen and more seating, which makes sampling their quiver all the more delightful.  We tried several brews including the famous Riley's Irish red, the cream stout and the Sunburst Blonde Ale; leaving with a growler of the latter.  PB’s distribution is growing in leaps and bounds, thanks largely to Scot.  So whether you drop by after work or attend one of their many outstanding events like the Riverside Air Show, Packinghouse is a must stop on your IE itinerary!  Our team can’t wait to sample their latest IPA at White Park.


The most recent brewery to commit to Taste of Brews is also one of the Inland Empire’s latest additions.  Some of you may know Area 51 an Air Force installation in Southern Nevada that is the subject of myriad UFO conspiracy theories regarding alien life forms.  The all new Area51 Craft Brewery in Riverside has embraced the alien theme and taken it to a whole new level with its Alien Head beer.  They opened earlier this year in February and are experiencing a lot of buzz.  Founder Mike Hawkins gave us this insight, “Earthly beers are brewed in somewhat similar ways and have a common process.  Alien Head Beer is actually brewed in a special process that is unlike other breweries and delivers a taste that is out of this world!”  We stopped by the brewery recently to hang our poster and drop off collateral materials.  We met Mike and his marketing team then had a quick tour or the brewery (really quick since it’s only 1200 square feet).  Among the beers on tap are the Blonde Alien (American Ale), Planet Red (Red Hefeweizen) and their Alien Head (Imperial IPA); two of which they are pouring at our event.  The Taste of Brews’ crew is looking forward to hosting their out-of-this-world beer at our upcoming event and we wish them good luck.

Tuesday, April 23, 2013

The Redlands Rumble; Part Two of the Inland Empire Road Trip



The local brewery’s participating in Taste of Brews represent a diverse and eclectic group of new and existing, each with its own unique identity and presentation.  On this leg of our journey through the Inland Empire, we visit two breweries in Redlands; one establish and one brand new.  Both will be at White Park in Riverside on Saturday, May 25.

Donkey Punch first hit our radar at the Inland Empire Brewery’s recent anniversary bash.  Some of the younger members of the Taste of Brews’ crew really liked all the IPA’s and double IPA’s at that soiree, but yours truly (the author of this blog) sometimes prefers something lighter.  My quest that day led me to uncover Donkey Punch’s Vanilla Blonde, a refreshing 5% golden/blonde ale. This light orange-colored delight smelled of malt and vanilla beans, and did not disappoint with its strong vanilla taste.  We tried this again at the brewery and found the same delightful appeal, and learned that they use a Madagascar vanilla extract. The Orange Punch was also delicious; a crisp and juicy American Hefeweizen that owes its citrusy zest to locally produced, organic orange blossom honey. The tasting room is simple yet classy and seems to have a strong, local following. The brewery opened late last year and has a small distribution to date including Big Cheese Pizza, the Mentone Beach Bar & Grill and the Upper Deck Sports Lounge. We can’t wait to sample whatever amazing concoctions that they pour at Taste of Brews; we’re sure that they will be a welcome and refreshing addition to our summer launch festival.


Hangar 24 operates out of an old Norton Air Force Base building that has been relocated across the street from Redlands Municipal Airport.  The founders obviously loved flying and their brew is flying off the shelves.  Hangar 24 is now distributing into Northern California and recently completed a physical expansion at its brewery that increased its annual production capacity and added a canning line, making it the first Southern California craft brewery to both can and bottle its beer.  But what really matters is the beer…starting with the Orange Wheat which is crisp, tangy, and refreshing.  The citrus aroma and tangy finish are this unfiltered beer’s trademarks.  What’s really cool is that the oranges are purchased through the Old Grove Company whose goal is to save the local trees from disappearing.  Switching gears, we then sampled the chocolate porter which was rich and decadent, as promised.  This strong porter (8.0 percent alcohol) features an intense, roasty flavor that comes from two types of chocolate malt and raw cocoa nibs.  Hangar 24 is doing very well, but the brewery and tasting room retain that local community appeal that craft beers drinkers appreciate.

The entire Taste of Brews team is excited about our upcoming event and hop (pun intended) that you join us for an amazing day of craft beer, classic rock and great food.  Check back soon for another segment for the 2013 IE Road Trip.

Thursday, April 18, 2013

Taste of Brews IE Road Trip Part I




The Taste of Brews crew headed out to the Inland Empire recently in order to visit several of our outstanding participating breweries.  Ostensibly, the intent was to deliver posters, counter cards and other promo materials in order to hype our upcoming event on May 25 at White Park, but what red-blooded American could pass up the opportunity to sample amazing craft beer along the way?

Our first stop was at I & I Brewing in Chino.  Closing in on their one year anniversary, I & I has already outgrown their current space and is moving across the street into a much larger location.  I & I draws its name from Rasta and homages to Bob Marley are apparent in posters and on T-Shirts.  We ponied up to the bar right at 4pm sharp and were joined by a construction worker who proclaimed that he’d been working next door all week and was glad he didn’t find out about the brewery until the job was over!  We sampled their Peach Wheat Ale and Honey Cream Ale (both were tremendous) before discovering something called “Ginger Small Ale”, a 5.1% alcoholic version of ginger ale.  Legend has it that Ginger Beer heals the soul and cures your ailments.  We loved it, and since we there is so much soul healing needed among our team, we ordered up a Growler from Eric and hit the road.

Next was Main Street Brewing in Corona.  Tucked inside of a Lamppost Pizza, Main Street Brewing was the first micro-brewery in Corona.  The brewery is fully stocked with at least eight hand-crafted "custom" brews served up chilled on tap. These exciting brews vary from the lightest of tastes to those of robust English creations. The brewery itself is tastefully appointed with a "Cheers" style wraparound oak bar, elegant wood paneling and filled with great conversation, games, and sports on several television monitors.  We sampled their famous Hop Daddy IPA and a delicious Honey Blonde.  The smell of the freshly oven-baked pizza was hard to overcome and we finally succumbed and ordered the “Linebacker” which featured every type of meat under the sun.  After polishing off that beast, we hung a few posters, handed out some rave cards and waddled to the car to prep for the next leg of our journey.

With all the new breweries opening up and expansion taking place among the existing group, it that took us almost 20 hours over two full days to visit more than a dozen breweries and several of our “sampling” restaurants.  Check back soon for our next chapter in this amazing saga!


Friday, March 30, 2012

Snow Angels and Craft Beer


So we thought we’d do a little something different to celebrate St. Patty’s Day.  Instead of going to one of the many celebrations here in the OC, we took a trip up highway 38 to Big Bear Lake.  The weather forecasters, who usually have a winning percentage in the 40 percent range, hit this one spot on…unfortunately for us.

We had a great plan to check out the Big Bear Mountain Brewery and sample one of their many fine craft beers along with a great mountain burger.  According to their website, the Big Bear Mountain Brewery and Restaurant building on Red Ant Hill is one of the oldest commercial buildings in Big Bear.  It was built in 1925 by a renowned pioneer of Big Bear named Bill Knickerbocker. The big pale yellow building was the original home of the Masonic Temple, but now the historic landmark building has a hand-crafted wooden bar and rustic ambience.  I was really looking forward to trying their Old Miners Gold, a honey blonde, Little Beaver, a Cali Pale Ale or The Grizzly, a Chocolate Porter.  I had hoped to speak with owner/brewer about attending Taste of Brews in Riverside on Saturday, June 2. 

That day may eventually come, but not on this weekend.  So the storm arrived a little late, but packed a heavy punch.  I’d estimate a good foot of snow dumped on Saturday afternoon to early evening making the roads treacherous.  The winds were whipping up and visibility was nil.  We would have given it a go but our good friends at Snow Summit left a sizeable berm of ice and snow at the end of the driveway making it impossible to get out.  OK, so we decided to give it a go on Sunday instead…better late than never!

We weren’t lacking for food having packed enough for an extended stay.  I really screwed up though and forgot to bring any beer thinking we’d hit the brewery and stock up on our favorites. Fortunately someone had left a 12-pack of beer.



The snow continued overnight on Saturday into Sunday; another 6-8 inches at least.  It took nearly an hour of digging snow tunnels for our dogs, Chip and Dip, to make their way around the yard.  Not used to the altitude and already exhausted, it then took another hour of trying to clear the now four foot-high wall of snow at the end of the driveway.  Fortunately for us, a couple of Snow Summit employees ventured by with a snow plow and cleared the berm.  Excited, we finished a couple of (literally) ice cold beer, made a few snow angels (like teenagers) and headed into the house for a well-deserved break.

Well, Mother Nature was having her way with us on this weekend.  The skies opened up again with heavy snow and high winds, dumping another eight inches—the snowboarders must’ve had a field day on the fresh powder.  It felt to me like Groundhog Day all over again, having to re-dig the dog’s paths and clear a route to the car only to find yet another huge berm! 

Alright, even I could read the tea leaves on this one.  I cleared as much as my exhausted body would allow and headed into the cabin to build a fire, grill some burgers and suck down another Blue Moon.  The snowflakes continued to fall well into the evening on Sunday, leaving me no choice but to watch the Walking Dead Marathon.  So much for best laid plans and the trip to Big Bear Mountain Brewery.  There’s always next time, but I do hope they pour at Taste of Brews.  I really would like to sample that Honey Blonde!

See you all on June 2nd at White Park.

Friday, March 23, 2012

The Bruery

One Friday afternoon, we were doing our typical "research"on beer related news when my supervisor was awe-struck by a beer. It was called Chocosaurus Rye. As two chicks who try to defy the gender related stereotypes we are faced with concerning beer, we just can't deny the love we have for chocolate. So from that very moment, those darn cravings (induced by the idea of both chocolate AND beer) came in waves. Shortly after we left, and on a mission.



I've been to The Bruery Provisions before, but have yet to visit their actual tasting room. This (every?) Friday night was poppin' so we waited in a line that wrapped around the outside with great anticipation. Upon arrival we quickly ordered our first round without hesitation. Chocosaurus Rye and Humulus Lager with Ginger to share. So here's the rundown.

Chocosaurus Rye is a union of The Bruery and Bootlegger's two styles: a dark rye lager that was finished with cacao nibs and vanilla beans. It poured a very dark brown with a bit of a velvety consistency. A frothy head was quick to form, and even more quick to recede to light lacing around the glass. You'll get a whiff of fresh vanilla beans and bitter bakers chocolate, rounded out with boozy notes keeping it from smelling like a milkshake. Taste-wise, this beer had duel personalities. It was much more rich and smooth with a chocolaty opening when we first got it As it slowly warmed the grains took the spotlight which took away some of the richness.

Simultaneously we enjoyed the Humulus Lager with Ginger. It poured a pretty pale golden yellow with a finger of fluffy head that left some frothy lacing sticking to the glass. I loved the smell of this beer. It had a nice piney floral scent upfront with citrusy, malty sweetness, and hints of booze. The taste very much reflected the smell. Even though it's a lager, I believe the ginger gave it an almost IPA-like flavor profile. It had a nice piney hoppy punch that was well balanced with caramel maltyness and earthy accents. As someone who loves ginger almost as much as I love chocolate, I would have liked it to be at the point where it'd be overpowering to most. But it was a mild accent. I'll take what I can get, I still loved this beer.



Our second round consisted of BeRazzled and White Oak. BeRazzled is a sassy lil' sour that tasted like raspberry jam. White Oak tasted like it would be the offspring of a Barleywine and a Tripel. Fruit and zest from the Tripel's characteristics mixed with the warmth and booze from the Barleywine's.

As you can tell I'm trying to cut my beer rambling short, but that also can be blamed on the fact that with each beer my memory was cutting short as well. I won't even get into the rest of our night. But we would like to thank The Bruery for the good times and the good beers they provided us.

Friday, March 9, 2012

Karl Strauss in Costa Mesa


The Taste of Brews’ crew dropped by Karl Strauss in Costa Mesa to sample beer and burgers in advance of St. Patrick’s Day.  Located near South Coast Plaza, Karl has been a big supporter of our events and is among the craft breweries attending our inaugural event in Riverside this summer.



You can never go wrong with any selection at Karl Strauss, but we opted to try the seasonal offerings on tap: Pintail Pale Ale (5.3% ABV), Off the Rails (8.5% ABV), Oatmeal Stout (5.5% ABV) and a Russian Imperial Stout (see top photo).  The Oatmeal was freshly brewed just in time for St. Patty’s and featured a hint of coffee and dark chocolate flavors.  The Russian Stout was outstanding as well, but seemed a bit heavy while having lunch outside on a spectacular spring-like day in Southern California.  Ultimately the choice came down to the Pintail (pictured on the left “Karl” coaster) and the Off the Rails (pictured on the right).


Pintail surfboards are used almost exclusively on big wave gun surfboards, where control is the most important element.  Pintails are not so maneuverable, but when you’re speeding down the face of a 20′ Waimea bomb it is more important that the board go straight and not suddenly start snaking all over the place.  In the Pintail Pale Ale, dynamic citrus and pine flavors from Newport and Cascade hops give this beer direction, while fine pale malts provide balance.  The remarkable floral aroma from dry hopping with Amarillo hops makes this beer as enjoyable as cruising down to the beach, board in tow.  The beer definitely went with the flow today and was a great way to cap an awesome meal.

The first things you feel when you lean into a turn on a surfboard are your rails. Their shape will determine whether your turning leverage is crisp and directional or spongy and sluggish.  After brewing their award-winning Red Trolley Ale for more than two decades, Karl decided to raise the stakes. Why mess with a good thing you ask? Karl answered because it’s that kind of dangerous thinking that leads to the next great beer. Off the Rails is no slouch, a hopped up cousin to Red Trolley, this Imperial Red Ale is brewed with tons of caramel malts and Willamette hops for rich toffee flavors, undertones of dried fruit, and a warming finish.  If this is your first time off the rails, hang on with both hands.

Both styles were excellent and highly recommended.  We’re looking forward to our next trip to Costa Mesa.  And if you’re in the Inland Empire on June 2, stop by White Park for Taste of Brews.  Karl Strauss has promised to surprise us with something really special!

Thursday, September 1, 2011

Dana Point, Oct 15th

Hello guys. It wasn't long ago that we had our premiere event and we had a blast. Outline: Almost everything went surprisingly great with only a few hiccups. There were some incidents that we were not expecting like the shortage of ice at set-up for the brewers, which was solved with a hefty second order. The other thing we did not prepare ourselves for was the mass amount of people that bought tickets at the door. With about 1000 new attendees the day of, the food samples ran out rather quickly. Even though this wasn't meant to be a beer AND food festival, we still would have liked for our attendees to have been able to try at least some of the samples. To help ease this predicament for our Dana Point event, we are going to have food trucks present for those who want a meal on our site grounds rather than having to double-up on samples. That seemed to be the most of our problems, and we had great feedback from those who enjoyed the brews, the music, and the scenery. Evan's came with their dancing inflatable beer guys, Yelp set up some outdoor games, Shock Top parked their mohawked-VW Beetle, Fireman's Brew dressed up their on-lookers, the bands were awesome (Aloha Radio, Gregg Young, and The Dealers), and everyone enjoyed great beers from the many breweries. Success!



Our Dana Point event is coming up soon on October 15th. It's going to have an Oktoberfest theme with festive attire and Oom-pah bands. Like our last event, we focus on the community of the area for that event. We will have samples from local restaurants, cafes, and gastropubs. Some of our breweries will looks familiar to the Long Beach attendee and some will be new to our line-up. Our goal at the end of the day is to introduce new flavors and to savor familiar favorites, as well as to share the experiences with loved ones and neighbors. Not much can go wrong on a beautiful sunny day in Southern California, beer in hand. Hope to see you on October 15th!

Wednesday, July 20, 2011

Green Flash

One of the newest additions to the Taste of Brews line-up was Green Flash not too long ago.  Green Flash is one of those breweries I keep going back to because they manage to make their (at-first-glance) basic styled beers incredibly memorable. I've had the pleasure of trying their Double Stout, Hop Head Red Ale, Trippel, and West Coast IPA.


One of my favorites from Green Flash is their Double Stout. It pours a rich black with a tan head that looks like chocolate whipped cream [mmmm]. It has chocolate and coffee aromas with a subtle earthiness. But the best part is, of course, its taste. Such a rich and smooth stout, balanced by a slight smokiness from the roasted malts. Another note is that it's not overpowering. Sometimes stronger stouts can be harsh with a astringent mouthfeel, but this is not at all the case.

Another one of their greats is their Hop Head. Most red ales I've had are mellow in hops, but as the name shows, Hop Head embraces it. It poured an amber red color with a foamy head. It had a sweet, candy-like aroma with herbal hop smells. It had a refreshing citrusy taste along with some creaminess; grapefruit drizzled with caramel and a pile of hops dumped on top pushing it to an IPA level.

I'm excited to find out what they'll bring to Taste of Brews. Whatever they are, they will be delicious.

Wednesday, June 22, 2011

Evans Premium Lager

Next time you buy your six-pack of beer, I'd press you to try Evans Premium Lager. With its sleek silver packaging, Evans has emerged as a new modern session beer. Created after an interesting trip to Mexico and meeting a man that broadened his knowledge and enthusiasm towards beer, Evan created a beer that exceeded his expectations of what he wanted his beer to taste like.



The first batch he fashioned would be the face of Evans Lager. “The Original” has Caramel, Munich and Pilsner malts from the US and Germany that gives the Original its full bodied feel and taste. Accompanied with a light floral aroma and a true golden color, Evans delivers what he had wanted.

“The Black” is what I’ll be patiently be waiting for. It has Chocolate, Espresso and Black malts that give it a distinctly smooth chocolate body with a light espresso after-taste without that heavy feel. 

Also, boys. He has Evans Angels.

Monday, June 20, 2011

El Segundo Brewing – Home of Blue House Ales

Los Angeles hasn't been known for its craft beer scene, despite its fast-paced and creative residents. That may be coming to a halt, fortunately for us Southern Californians. One of the new up-and-comers is the El Segundo Brewing Company. We appreciate that they helping push the door wider for good craft beer in LA.




Their first beer available to the public was their Blue House Pale Ale. They say that although not over the top hoppy, the aroma from hops is still obvious in the beer and there is no mistake that this is pure west coast craft. It is intended to be a drinkable beer that will be liked by craft brew enthusiasts as well as being very accessible.

Blue House IPA is the second offering. It has a special malt that provides a maltiness that makes it a bit
more delicate than some contemporary IPAs for those who don't like the harsh hoppyness. The two sound dee-lish and they are making plenty of other styles of beer as they settle in. Try these guys at Taste of Brews!

Monday, June 13, 2011

New Belgian Brews

This weekend I went to Las Vegas with some pals. Lemme tell you, it is harder to find good beers in Vegas than it is to get on a guest list. Luckily, there was good news when I arrived back into work today. We got a couple great Belgian beers on board this weekend. Maybe some you've heard of? If not, you'll be glad to be enlightened of these brews. Belgian beers are one of my favorite styles, for their malty sweetness and unique flavors. These are must tries:




STELLA ARTOIS
Stella Artois is a classic Belgian lager, golden in color with exceptional clarity and a spicy hop character.  Stella Artois should be served between 36 and 38 degrees Fahrenheit using a nine-step process called the Belgian Pouring Ritual.  In Belgium, every beer has its own unique glass designed to highlight the brand’s special flavor, and Stella Artois is no exception.  The Stella Artois chalice is designed to ensure that the head foams perfectly and the aroma is preserved.



HOEGAARDEN
Hoegaarden, a Belgian White Ale brewed with real Curacao orange peel with a hint of coriander, has a unique, refreshing flavor and spicy nose.  Brewing has been an integral part of life in the village of Hoegaarden, Belgium, since 1318.  By the 15th century, Begarden monks settled in the area and began brewing Belgian white (or wit) ales.  By the end of the 19th Century, the village boasted more than 35 breweries, although it was inhabited by only 2,000 people.  Hoegaarden Witbier – biere blanche, the original Belgian White Beer, is renowned in Belgium and all over the world.



LEFFE BLONDE
Leffe Blonde is an authentic and respected Belgian “Abbey” beer, a category almost exclusive to Belgium.  Leffe Blonde is a dry, fruity and lightly spiced ale featuring a perfect balance of strength and subtlety.  The bitterness is delicate, extending over the whole palate and lingering as a subtle aftertaste.  The rich brewing tradition of the Leffe beers dates back more than 700 years to the Abbey Notre Dame de Leffe, founded in 1152.  The monks of St. Norbert began brewing this beer in 1240 for the community and for passing travelers.  Leffe beers continued to flow throughout the quiet Belgian countryside until the Abbey was abolished after the French Revolution.  The monks eventually formed an agreement with the brewer Albert Lootvoot to re-launch Leffe.



SHOCKTOP
Shock Top Belgian White is a medium-bodied, unfiltered Belgian-style wheat ale, brewed with orange, lemon and lime peels and coriander. The result is a smooth, citrus mouthfeel and a naturally cloudy, light golden color.

SHOCKTOP RASPBERRY WHEAT
Shock Top Raspberry Wheat has the refreshing and smooth taste of Shock Top Belgian White, with a hint of raspberry flavor.

Tuesday, June 7, 2011

Leinie Summer Shandy

We're in June Gloom mode. For example, it was sprinkling in Costa Mesa the other day while I was driving home. I tend to forget that just because I'm out from school, it doesn't necessarily equal summer and the weather that goes with it. Luckily, summer really is just around the corner. Hopefully next month? Week? We'll see. But as soon as we are able to start the daily BBQ's and laying out at the beach, I will be grabbing myself some Leinie brews. One of the beers they are nice enough to supply us if their Summer Shandy. A shandy is actually a mixed drink made from beer - typically Pilsner - and lemonade. For this premade shandy Leinenkugel used and American style wheat beer with natural lemonade flavor.



A decent amount of ale sweetness comes through, enough to balance the lemon taste. Each batch is carefully brewed using the finest wheat, malted barley, and just a hint of real Wisconsin honey. Then the brewmasters mix in fresh lemonade and citrus flavors to create an adventurous taste that’s perfect for those lazy days of hot sunny weather.The tart lemon flavoring of this shandy-style beer complements spicy and robust summertime grilling recipes. It is a seasonal beer that is only available April through August, so we are glad to be able to supply it at Taste of Brews before it goes back into hiding!

Monday, June 6, 2011

Lhasa Beer!

Lhasa Beer USA imports Lhasa Beer from a Chinese business, the Lhasa Brewing Company Limited, based in Tibet. They make a sweet malty lager but what’s really interesting is the background information on the brewery and beer culture of the area.



Last summer I took a trip with my friends to China, and an immediate realization was that beer was inexistent as far as I could tell.  Despite the lack of beer, there was a plethora of rice wines with incredibly high alcohol content and cheap prices (1-5 US dollars). This made it evident that alcohol wasn't an issue at all. History shows that beer had been around about nine thousand years but then lost prominence to Huangjiu, the yellow liquor I mentioned. 

I remembered what one of my professors had said. He told us that drinking carries much more cultural significance in China than it does here in America. If you were to attend any type of meeting, you will be expected to drink. There is a deep cultural significance in toasting, drinking, and eating with company in order to build relationships. You are also never to refuse a toast because you will lose face and show disrespect to your host. We did come across this often, but only once toasting with beer (Corona's to be exact) along with students at Nanjing University. 

With more research, I found out that there is actually a good handful of brewers in China, so they do exist.  Unfortunately, the vast majority of China's breweries serve only their local vicinity. Only a few brewpubs exist in China, mostly in major cities such as Shanghai and Beijing which have a resident western community and carry beers that we're already familiar with. Lhasa is one of the few beers that is brewed in China, and available in the US for us to try.

Lhasa Beer is an all-natural, all-malt lager beer made with Himalayan Spring Water, Saaz hops, yeast, and Tibetan barley. The native Tibetan barley, unlike most barley varieties in the world, has no hull. Thus it adds to the beer's body and gives it an extra dimension of flavor while eliminating some of the undesirable astringency that can come from the grain hulls. Dzambuling, the US company that imports Lhasa, is helping the Tibetan people, pointing out that 72% of Lhasa’s employees are ethnic Tibetans and that 10% of the company’s profits are donated to support philanthropic intervention in Tibet. Do a good deed and try out Lhasa Beer.